Elias Isquith of Salon, interviewing Rick Perlstein about the shamelessness of Mike Huckabee, got into the related issue of Glenn Beck:
What about Glenn Beck? Sometimes I’m not even sure he’s political and wonder if he’s just absolute, pure grift. Has anybody done it better than he’s doing it?
It’s very interesting; Glenn Beck is a Mormon and this stuff is baked into Mormon culture even more than Evangelical culture. There’s the whole culture of multilevel marketing— or pyramid schemes, as they’re more derisively known— which is basically a system where you buy a franchise for some kind of product but you really only make money by selling a chunk of the franchise to your neighbor. The further down the line you are, the less likely you are to realize any profits, and most people lose lots of money on this stuff. MLM, some people joke in Utah, stands for “Mormons losing money.”
"Apocalypse is right around the corner"
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